Succumbing to Customized Software in a SMB

There is a debate among small business owners regarding building your own custom software to run sales or operations versus buying or subscribing to existing tools. Well respected friends of mine argue that it’s wiser to simply buy the SaaS tool that is built for your industry or problem. They’re successful and the proof is Read more about Succumbing to Customized Software in a SMB[…]

Greater Lafayette Entrepreneurship Week

We often say we are proudly midwestern. Our name not only comes from the children’s book but is also an homage to Daryl and Mikel’s alma mater, the Purdue University Boilermakers. Our office is just a couple of miles east of campus in Lafayette, Indiana. We’ve loved starting businesses, starting families, and growing both in Read more about Greater Lafayette Entrepreneurship Week[…]

The LEV Library

Updated on November 6, 2022 by Daryl Starr – Airtable The first room in the LEV office has three, floor-to-ceiling walls of built-in bookshelves.  The other wall has windows.  Rather than have the bookshelves ripped out and replaced with a single Amazon Kindle, we decided to populate the shelves with books (and other trinkets.) If Read more about The LEV Library[…]